WhatsApp CRM for Schools India — AI-Powered Parent Communication | Chatmadi
Every parent conversation your school has is intelligence waiting to happen.
Chatmadi reads every WhatsApp message your school receives, detecting absences, fee payments, homework acknowledgements, safety concerns, and welfare signals. Automatically. No new apps for parents. Pro and School plans include a live WhatsApp inbox for direct replies.
Your school runs on WhatsApp.
But WhatsApp has no memory.
Every school in India uses WhatsApp to communicate with parents. But every message that matters, every fee payment, every absence, every safety concern, disappears into a chat history that nobody has time to scroll through.
3 hours a day
The average school admin spends manually tracking what parents said in which WhatsApp group.
“Priya said fees are paid in the Class 1A group. Ravi's mother mentioned he's unwell in the Class 2B group. Which teacher noted that in the register? Nobody. It's lost.”
1 in 4 welfare concerns
Goes unnoticed because it was buried 40 messages deep in a parent group nobody scrolled to the end of.
“A mother mentioned her child was being bullied. The teacher saw the message but had 34 others to respond to. By the time anyone acted, three weeks had passed.”
₹2.4 lakh
The average outstanding fee balance in a 300-student school, not because parents haven't paid, but because payments aren't tracked from WhatsApp.
“"We paid via GPay last Tuesday." It's in the message. But nobody's connecting that message to the fee ledger. The school chases payments that were already made.”
Zero visibility
The principal has no real-time view of what's happening in any class. They hear about problems days later, from a complaint, not a dashboard.
“Mrs. Sharma, the principal, found out about the attendance crisis in Class 3B at the PTM, two months after it started. A dashboard would have shown it in week one.”
This is not a WhatsApp problem.
This is a missing intelligence layer problem.
And that is exactly what Chatmadi is.
One layer of AI between
WhatsApp and school intelligence.
Chatmadi is the world's first WhatsApp CRM built specifically for how Indian schools actually communicate. It sits between your existing WhatsApp conversations and your school's need for intelligence, reading everything, missing nothing.
Teachers export WhatsApp chats
No new workflow. Teachers export existing parent conversations from WhatsApp as .txt files, a 10-second action they do once per day.
Chatmadi AI reads everything
23 AI analysis modes run automatically, extracting absences, fee payments, homework acknowledgements, safety concerns, and welfare signals from every message.
Intelligence reaches the right person
Class teachers see their class. Subject teachers see their subjects. Principals see the whole school. Every dashboard updates in real time.
Parents change nothing
Parents keep using WhatsApp exactly as they always have. They message. Chatmadi reads. No app downloads. No new logins. No friction.
Built for Indian schools.
Not adapted for them.
Every other WhatsApp CRM in the market was built for sales teams and e-commerce. They added a “Schools” tag. Chatmadi was built from day one for how Indian schools actually work: PTMs, board exams, fee terms, CBSE curriculum, lakh-based fee structures, and the specific language parents use in Hindi, Kannada, Tamil, and English in the same message.
Start Free, No Credit CardBuilt for Indian schools
CBSE, ICSE, State, International. All boards, all fee structures, Indian academic calendar, lakh-based billing.
Not another ERP
Chatmadi does not replace your ERP. It reads WhatsApp and feeds intelligence into it. The two coexist beautifully.
POCSO-aware safety layer
The AI is trained to detect welfare concerns and child safety signals, not just fee payments and attendance.
Multi-role access built in
Owner, Admin, Class Teacher, Subject Teacher. Each role sees exactly what they need, nothing more.
20+ modules. One platform.
Zero WhatsApp chaos.
Every feature Chatmadi ships is included in your plan. No feature gates. No module upgrades. One subscription covers your entire school.
AI Conversation Analysis
23 analysis modes extract attendance, fees, homework, safety signals, and welfare concerns from every WhatsApp conversation automatically.
WhatsApp Inbox
Reply to parents directly from Chatmadi. Real-time inbox with automatic student matching. Pro and School plans.
Direct Parent Messaging
Send messages, fee reminders, and event updates to parents via WhatsApp without switching apps.
Absence Pattern Intelligence
AI detects chronic absence patterns, categorises reasons, and flags at-risk students before they fall through the cracks.
AI Fee Payment Detection
Scans every conversation for fee payment mentions (GPay, UPI, cash) and queues them for admin confirmation. Zero manual entry.
AI Weekly Digest
Every week, Chatmadi generates a class-level summary for teachers and a school-wide digest for principals, written by AI, ready to share.
AI Exam Analysis
After results are entered, AI identifies at-risk students, improving trends, subject weaknesses, and generates actionable insights per class.
Staff Performance Scoring
AI scores each staff member across 5 dimensions: attendance quality, homework engagement, PTM completion, exam performance, communication.
Principal Dashboard
Real-time school-wide command centre. Urgent alerts, fee collection rates, staff performance, admission pipeline, and every class at a glance.
Class Teacher Dashboard
Traffic light view of every student: attendance, exam performance, homework, welfare flags. Class health score. Upcoming PTMs and obligations.
Subject Teacher Dashboard
Syllabus completion tracking per class, student performance by subject, struggling student identification, and AI subject insights.
School Analytics Dashboard
6-tab analytics covering admissions, fees, academics, engagement, safety, and staff, all with time-range filters and trend charts.
Homework & Assignment Tracking
Track every assignment, monitor parent acknowledgement rates, and identify classes where homework engagement is declining.
Academic Assessment Management
Create exams, record subject-wise results, auto-calculate grades and pass rates, and generate AI-powered performance analysis.
Curriculum & Syllabus Structure
Define subjects, topics, and chapters per class. Track syllabus completion percentage. Know exactly how far behind each class is.
PTM Management
Full PTM lifecycle: schedule, RSVP tracking, attendance recording, meeting notes, action items, and follow-up completion tracking.
Admission Pipeline
Kanban-style admission pipeline from first enquiry to enrolled. Source tracking, stage management, conversion rate analytics.
Multi-Term Fee Tracking
Define fee structures by class and term. Track payments, outstanding balances, overdue accounts, and generate fee reports.
Events & Trip Management
Manage school events and trips: permission slips, RSVP tracking, emergency contacts, and announcements.
School Calendar Intelligence
Aggregated school calendar pulling from all modules (exams, PTMs, events, fee deadlines) into one unified timeline.
Child Safety Alert System
POCSO-aware AI scans every conversation for welfare concerns (bullying, abuse signals, emotional distress) and raises immediate alerts.
Multi-User Access & Roles
Invite unlimited staff. Four role types: Owner, Admin, Class Teacher, Subject Teacher, each with scoped dashboards and permissions.
Plus these power-user capabilities
Every plan includes all of these, no add-ons required.
Bulk Chat Upload
Upload up to 50 WhatsApp conversations at once.
Student Bulk Import
Import students and parents via Excel or CSV.
CSV Data Export
Export any data as clean CSV files.
Setup Tracker
Guided 10-step school setup ensures full configuration.
Maps Integration
One-click directions to school for parents.
Razorpay Billing
Seamless subscription management with 4 tiers.
All features. All modules. All included.
Start Free, All Features IncludedA dashboard for every role.
Intelligence at every level.
Your entire school.
One dashboard.
The Principal Dashboard gives you what no WhatsApp group ever could: a real-time command centre for your entire school. Urgent alerts surface automatically. Staff performance is scored weekly. Fee collection, admissions, and parent engagement tracked in live numbers.
Urgent alerts from every class: safety, welfare, attendance
Staff performance scored across 5 dimensions weekly
Admission pipeline from enquiry to enrolled
Fee collection rates with outstanding balances per class
School calendar aggregating every PTM, exam, and event
Principal Dashboard
Greenwood Primary School
⚠️ 3 items need attention
78
Parent Engagement
84%
Fee Collection
68%
Admissions
Staff Performance
Mrs. Deepa Nair
Class 1B
Mrs. Anita Rao
Class 1A
Mr. Suresh Kumar
Class 4B
Class 1A, Mrs. Anita Rao
12 students · Attendance 84%
8
On Track
2
Watch
2
At Risk
Aarav Sharma
Diya Patel
Rohan Nair
Kabir Mehta
Ananya Krishnan
PTM This Thursday
9 of 12 parents confirmed
Your class, fully visible.
Every single student.
The Class Teacher Dashboard gives you a live traffic light view of every student in your class. Green, yellow, red. You know instantly who needs attention.
Traffic light status for every student
Upcoming PTMs with RSVP count
Open safety alerts needing your attention
Weekly AI-generated class summary
Overdue fee flags for your class
23 ways AI reads
every conversation.
Upload any WhatsApp export. In seconds, Chatmadi's AI runs 23 analysis modes, extracting every signal that matters to your school.
23 AI analysis modes per conversation
Context-aware Indian school language understanding
Bulk upload up to 50 conversations at once
Admin-confirmed: AI detects, humans confirm
Continuously improving with every detection
AI Analysis Complete
8 signals detected
23 Analysis Modes
The most comprehensive school conversation AI
Built for every person in your school.
One platform. Three dashboards. Every role gets exactly what they need.
Run your school with clarity, not chaos.
For the first time, you will know, in real time, what is happening in every class, with every parent, and across every teacher’s performance.
Your class. Your students. Fully visible.
Stop guessing which student needs attention. Your dashboard tells you exactly who is struggling, what the parent said, and what to do today.
Every administrative task, automated.
Fee tracking, admission management, staff coordination, event planning, bulk student import. The operational backbone built for you.
Not AI for AI's sake.
AI that does the work.
Every AI feature in Chatmadi was built for a specific, real school problem. AI that reads, extracts, and surfaces, so your staff can act without spending hours on WhatsApp.
Natural Language Understanding
Chatmadi understands how Indian parents actually write, code-switching between Hindi, English, and regional languages in the same message. "Kal absent tha Rohan, thoda fever tha" is parsed correctly.
Context-Aware Signal Extraction
The AI understands school context — it knows "GPay kiya" means a fee payment, "PTM mein ayenge" means a parent is confirming PTM attendance, and "thoda upset hai" might be a welfare signal.
Multi-Signal Detection Per Message
A single parent message can contain an absence, a fee payment, a homework acknowledgement, and a welfare concern simultaneously. Chatmadi detects all of them.
POCSO-Aware Safety Scanning
Every conversation is scanned for child welfare and safety signals with POCSO awareness built in. Bullying, distress signals, isolation concerns, all flagged immediately.
Admin-Confirmed Intelligence
Chatmadi detects but never auto-commits. Fee payments are queued for confirmation. Absences are flagged for verification. The AI reads; humans make the final call.
AI Weekly Digest Generation
Every week, Chatmadi generates a natural-language class report for teachers and a school-wide digest for principals, summarising everything that matters.
See every AI capability live. Upload your first conversation free.
Try AI Analysis FreeStart free. Grow when you're ready.
No hidden fees. No per-user charges. One plan covers your entire school.
Starter
For schools exploring Chatmadi
Free forever
Growth
For growing schools with active parent communication
Billed ₹4,992/year (save ₹1,008)
Pro
For established schools serious about parent intelligence
Billed ₹15,000/year (save ₹3,000)
School
For large schools and multi-campus institutions
Billed ₹39,996/year (save ₹8,004)
WhatsApp Business API inbox requires an active Pro or School plan. All plans include full AI conversation analysis via WhatsApp export upload. Learn more
Questions? See our FAQ or contact us.
Other WhatsApp tools were built
for businesses. Not schools.
Wati, Interakt, and AiSensy are excellent products for sales teams, customer support, and e-commerce. They were designed for businesses to send broadcast messages and run marketing automations. Schools are not businesses. Schools have classes, students, class teachers, fee structures, PTM schedules, CBSE syllabi, and welfare obligations. None of those tools understand any of that. Chatmadi was built from the ground up for how schools actually work.
Chatmadi
Wati / Interakt / AiSensy
Business WhatsApp tools
The honest difference
Wati and Interakt are powerful tools for what they were designed to do. If you run a business that sends bulk WhatsApp campaigns or needs a customer support inbox, they are great choices. But if you run a school, you need a tool that understands what a PTM is, what a class teacher does, why fee collection happens in instalments, and why a parent message about a child being bullied is not a "support ticket" — it is a safety alert that needs to reach the right person before the school day ends. That is what Chatmadi is built for.
Comparison based on publicly available information as of 2025. Features subject to change.
Schools that chose intelligence
over chaos.
Real outcomes from real schools using Chatmadi.
“Before Chatmadi, I was spending nearly two hours every morning scrolling through parent messages across six class groups to figure out who was absent, who had paid fees, and if there were any concerns. Now I upload the conversations and everything is already extracted and waiting for me.”
Mrs. Priya Sharma
Principal
A CBSE primary school, Bengaluru
“The child safety alert feature alone made Chatmadi worth every rupee. A parent mentioned something concerning about her child in a group message that I might have missed between 30 other messages. Chatmadi flagged it immediately. I was able to address it the same day.”
Mrs. Anita Reddy
Class Teacher, Grade 3
An ICSE school, Hyderabad
“We had ₹3.2 lakh in outstanding fees that we thought parents had not paid. When we set up Chatmadi’s fee detection, we discovered that 22 parents had actually sent payment confirmation messages in various WhatsApp chats. We recovered that money within a week.”
Mr. Rahul Mehta
School Administrator
A State board school, Pune
Disclaimer: Results described above are illustrative of expected outcomes based on product capabilities and representative school scenarios. Early access users are currently being onboarded. Individual results may vary. Have a story to share? Contact us at hello@chatmadi.com
Every question answered.
No vague responses.
30 specific questions covering every feature and concern.
Your school's
WhatsApp messages
deserve better.
Every message a parent sends your school contains information your teachers need. Chatmadi makes sure none of it is ever lost, missed, or buried in a group chat again.